The Cedar Rapids Chamber of Commerce knew it was time to reflect a more progressive and encompassing brand and it turned to HRB to assist in its brand evolution. HRB worked with a select group of business leaders within the community and walked it through our brand process. The research and brand workshop revealed that The Chamber was far more than just Business PMs. The double meaning of the tagline helps set its geographic location as well as explain that the organization is about improving the community.

New Look!